Current research shows that 93% of B2B technology buyers look to Google as their first source of information. Given that reality, business owners that want t…
read moreThe older I get, the faster time slips by. Sometimes I wake up and realize things have changed. That’s how I felt when I read that the average age of a netwo…
read moreIn doing research for a presentation I’m doing for a Copier Dealer Association’s service manager’s meeting, I discovered a statistic that should make all of…
read moreIn a similar way that sales reps drive appointments, businesses work hard to drive traffic to their websites in the hopes of converting visitors to potential…
read moreDo you have an annual marketing calendar for your business? Successful marketing programs have a calendar. This document begins with your business and market…
read moreSmart businesses blog regularly on their websites to enhance their search engine placement, fuel their social media strategy and position themselves as subje…
read moreYesterday a successful business owner asked me an honest question: “Why should I care about blogging?” Traditional sales tactics are working well for him. Th…
read moreAs more businesses discover inbound marketing, they often jump to the benefits and overlook what has to be done to achieve those benefits. The concept of inb…
read moreYesterday evening, I was visiting with a friend who is a project manager for a construction company that builds high-end homes. It got me thinking. How crazy…
read moreIn preparing for a previous webinar on New Green Marketing Strategies with Jordan Darragh of PrintReleaf, I’ve uncovered some very interesting data about the…
read more“We want to be on page one of Google!” As I talk to business owners every day, this is a common statement. But the question that always follows is, “What sea…
read more