ARTICLES
Setting SMART Sales Rocks
Discover how to set SMART Sales Rocks tailored for your sales team. Learn to create clear, measurable goals that drive performance and align with your company’s vision. Set better Rocks and boost sales!
Ashton Solutions drives 63% increase in Revenue
The Before Picture Ashton Solutions provides IT strategies and solutions to small to medium-sized businesses across the Greater Cleveland region and the U.S. Things were humming along at Ashton with a steady 12% growth rate, but that pace was starting to slow down....
5 Ways to use your Proven Process To Drive Sales
The Proven Process tool (aka Client Journey, or Client Experience) is an under-utilized tool. As many have said, the Proven Process is the “Front Stage.” These are the stages that your clients navigate with your business to maximize the value they will realize. For...
Mature Sales Process Increases the Value of Your Business
It's no secret that a business with documented processes will sell for more than one that works from the hip. Sales is one of the last frontiers of process implementation and adherence for entrepreneurial businesses. One reason for this is that sales reps naturally...
What can a Fractional Revenue Leader Do?
Looking for the right leader for your small business without breaking the bank? Discover how fractional leadership services can provide quality leaders at an affordable investment level. Learn about the key aspects of fractional leadership, including Leadership, Management, and Accountability (LMA), Building, and Doing. Avoid common pitfalls and gain clarity on what to expect from a fractional leader in this informative blog. #SmallBusinessLeadership #FractionalLeadership #BusinessGrowth #AffordableLeadership
Putting the Marketing Strategy from your V/TO to work
The four elements of the Marketing Strategy component of the Vision/Traction Organizer™ of the Entrepreneurial Operating System® provide a fantastic framework for growing your business. If you don’t remember off the top of your head, the four elements are: Your target...
CRM Benefits for the Whole Organization
Not all that long ago, the decision to implement a CRM involved huge trade-offs. A CRM that was very functional from a sales standpoint had very limited functionality for the operations/customer service team. Customer service applications lacked sales functionality....
3 Reasons Your Sales May Be Flat
Unlocking Growth for Entrepreneurial Businesses by Overcoming Sales Barriers Sales is a barrier to growth for a lot of entrepreneurial businesses. Understanding how to break through that barrier can be very challenging. How can you do it? Some common thoughts that go...
Do you need a horizontal or vertical CRM?
Two Types of CRMs There are two types of CRMs: vertical and horizontal. Vertical CRMs are designed to meet specific industries' unique needs and challenges. They provide more targeted solutions to businesses operating in those sectors, with features and...
Connect Your Sales Scorecard to Your V/TO™ Business Plan
Creating a business plan (V/TO™) is a great first step in moving your business to your goals. Putting in place the processes and metrics to enable you to meet those business goals is a journey, but it is a journey worth taking. We call this the "Connected...