Ashton Solutions drives 63% increase in Revenue
The Before Picture Ashton Solutions provides IT strategies and solutions to small to medium-sized businesses across the Greater Cleveland region and the U.S.…
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5 Ways to use your Proven Process To Drive Sales
The Proven Process tool (aka Client Journey, or Client Experience) is an under-utilized tool. As many have said, the Proven Process is the “Front Stage.” The…
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Mature Sales Process Increases the Value of Your Business
It’s no secret that a business with documented processes will sell for more than one that works from the hip. Sales is one of the last frontiers of process i…
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CRM Benefits for the Whole Organization
Not all that long ago, the decision to implement a CRM involved huge trade-offs. A CRM that was very functional from a sales standpoint had very limited func…
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3 Reasons Your Sales May Be Flat
Unlocking Growth for Entrepreneurial Businesses by Overcoming Sales Barriers Sales is a barrier to growth for a lot of entrepreneurial businesses. Understand…
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Do you need a horizontal or vertical CRM?
Two Types of CRMs There are two types of CRMs: vertical and horizontal. Vertical CRMs are designed to meet specific industries’ unique needs and challenges.…
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Connect Your Sales Scorecard to Your V/TO™ Business Plan
Creating a business plan (V/TO™) is a great first step in moving your business to your goals. Putting in place the processes and metrics to enable you to mee…
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Benefits To Focus On Cross-Selling To Your Clients
B2B services organizations typically have goals to grow their business. The interesting thing is that they often miss the biggest opportunity to grow that i…
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Why Your Business Needs a CRM to Increase Revenue
Customer Relationship Management (CRM) software is now crucial for businesses looking to increase their revenue. It allows companies to manage customer inter…
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The Secret to Scaling Sales and Growing Revenue: Ideal Client Profile
As an entrepreneur, growing revenue and scaling sales is crucial to the success of your business. However, it can be challenging to achieve these goals if yo…
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Symptoms That Your Content Plan is Not Working
The importance of content is often overlooked in small businesses. The truth is, content enables revenue generation, and cost reduction: Revenue Generation:…
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